News · Press Archive

Promotions
& News.

Current offers at Niagara Plastic Surgery Centre, plus a selection of archival press coverage of Dr. N. S. Huq and his work in Niagara. Featured stories include the introduction of the Optimum LIFT™ Mini Facelift to Canada.

  • 1999 Serving Niagara since
  • 2006 Optimum LIFT™ introduced
Current promotions and archival news. For offers, call the office.

Current monthly and seasonal promotions are updated by phone and email and are not posted to the public website under Ontario’s advertising regulations for physicians. To hear about what’s running now, call (905) 357-2360 or request a consultation.

Below is a selection of press coverage of Dr. Huq’s work, from the introduction of the Optimum LIFT™ Mini Facelift to recent trend reporting on local anesthesia in plastic surgery.

— Niagara Plastic Surgery Centre
Cosmetic Surgery Today · April 25, 2008

New Facilities &
Good Words.

The 1990s started a trend toward minimally invasive procedures in plastic surgery. Botox® became very popular, but only lasts three to six months and can be very expensive in the long run. Most wrinkle fillers are also temporary and costly. Most lasers and IPL (intense pulsed light) treatments require multiple visits for increased total cost and modest results.

The new barbed threads were released, and years later there is still no great long-term follow-up scientific data published to support cosmetic improvement. The different generations of these threads are still being modified, as there are still many problems to be worked out. While plastic surgery has long produced the most impressive permanent results, it was often too extreme — until now.

Newspaper column — archival cosmetic surgery feature
Cosmetic Surgery Today · April 24, 2008

Optimum LIFT™
Mini Facelift.

The Optimum Mini Lift has been established with excellent long-term results. Tens of thousands of men and women have been thrilled by this new type of mini facelift. It is not a full facelift: there is a much shorter down-time, there are no harmful gases or general anaesthetic, and the entire procedure is performed in Dr. Huq’s office in an hour or so. You will never step foot in the hospital.

Most impressive is the cost — at less than half of a full facelift.

Optimum LIFT™ Mini Facelift feature — Cosmetic Surgery Today
Feature · September 22, 2006

Optimum LIFT™ Provides
a Fresh Look with Little Time.

Optimum LIFT™ is a cosmetic surgery adapted from the “Lifestyle Lift” practised in the United States. Dr. Huq is the only physician in Ontario to perform the surgery — a procedure that takes about one hour and requires far less recovery time than a traditional facelift.

Dr. Huq began performing the surgery at Niagara Plastic Surgery & Laser Centre in 2006. Niagara Falls resident Joan Livingston, 68, was unsatisfied with her sagging neck and double chin but wasn’t prepared to wait two months to recover from a full facelift. When she heard about the Optimum LIFT™, she thought she didn’t have much to lose.

“For me, it was a matter of self-esteem. It sounded like a fairly simple procedure,” she said. After the surgery, Livingston experienced some discomfort, but after a day of Tylenol she felt fine. The bruising around her neck healed in about five days. Family and friends told her she looked like she had gone away on vacation. They have also told her she looks “refreshed.”

“My cheekbones are emphasized. It makes me feel more confident,” she said. “To me it’s a big change.”

Because incisions are made along the hairline and inside and around the ear, they are well hidden — allowing patients to return to work after the surgery. The procedure tightens skin around the neck and lifts the jawline about two to three centimetres, resulting in what Dr. Huq calls a graceful, smooth, swan-like look.

Dr. Huq admits he could practise the procedure in larger markets such as Toronto or Los Angeles, but he prefers to stay close to home. “This is where I chose to be. My family is here. My kids are in school here. I’m here to serve Niagara.”

The procedure is permanent, unlike Botox® injections, which can wear off in three to six months. It also costs about half the price of a traditional facelift.

Dr. Huq’s medical background involves more than cosmetic surgery. During medical school at Western University in London, Ontario, he conducted stem-cell research and published a book. Before moving to Niagara, Dr. Huq lived and practised reconstructive surgery in Toronto, treating victims of burns and congenital defects. He has also re-attached limbs.

“I’m not in this for money. I do this to fix things,” he said. “I like to fix things — that is why I entered cosmetic surgery.”

Archival feature — Optimum LIFT™ Provides a Fresh Look
Trend Report · Local Anesthesia

Yes, You Can Have a Facelift
Under Local Anesthesia.

When you think of local anesthesia, you might think of dental work or minor procedures — biopsies, stitches — where you’re awake but not feeling any pain. But a facelift or neck lift under local anesthesia? As questionable as it sounds, these days the answer is, increasingly, yes.

It’s a trend that has evolved over the past decade, and one that’s catching on with patients, who are drawn to the many benefits of having surgery under local anesthesia — including that it’s less scary, less physically taxing, less costly, and may even result in better cosmetic outcomes.

Dr. Huq’s Optimum LIFT™ is performed entirely under local anesthesia, in the accredited surgical suite at Niagara Plastic Surgery Centre — with no general anesthetic, no hospital stay, and a same-day recovery.

Local-anesthesia trend feature
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Today’s Offers.

Ontario’s advertising regulations for physicians restrict what can be published publicly about promotions. For current offers on Optimum LIFT™, CoolSculpting®, Profound RF, laser treatments, and seasonal packages, please call the office or request a consultation — we’ll send you the current menu by email.

Promotions change seasonally and are subject to availability. Individual results may vary.